Is Nothing Sacred…? Maybe

Posted on August 21, 2011

0


So, the Rolling Stones mag recently organised a contest for unsigned bands to land a cover spot based on online popularity voting. And it was sponsored by Garnier. Selling out, or smart marketing? And why is it increasingly difficult to differentiate the two? Personally I come down on the side of the gungho marketing department. It is business, afterall. Cultural icons are what we make of them… and sometimes people can cling to a wistful mist-filled El Dorado a bit too tightly.

Carles from Grantland wrote a thoughtful piece discussing branding and monetization.

In the meantime, I was quite happy to see this:

 

 

The sheepdogs are from Saskatoon, from which a very dear friend hails, and I dig their easy folksy rock sound. Also the fact that they’re clearly not above replying to comments from listeners.

 

 
Their original material is easy to rock out to also.
 

Tagged:
Posted in: Say what?